I am in a privileged position, I work with some of the top experts, thinkers and leaders in the world. I am lucky enough when I find myself in need of advice that I can go to these experts and ask their opinion. One piece of advice has stood out over the years above all other advice I have received. I believe it to be the single best piece of advice I have been given, and I would like share with you.
The man who generously, and freely, gave me this advice is Phil Hesketh, psychologist, author, and top motivational speaker. If you want to stand head and shoulders above your competition, if you want to be truly successful in business, better than anybody else, to be the go-to person in your industry, this is the thing you need to do. This is powerful because so few people are doing this, it’s very simple and blindingly obvious.
What was that piece of advice? In nine words, it’s “Do what you say you are going to do”. Let me repeat that for you, it is simply to “do what you say you’re going to do!”
How many times have you been disappointed or let down? When you’ve been promised a call back by somebody and they don’t call you back? When you’ve been promised delivery of an item at a certain time and the item hasn’t appeared. When you’ve been promised a decision by the end of the week and the end of the week comes and goes and you’ve heard nothing? I could go on and I am sure you have many examples of your own. Time and time again people say they’re going to do things and they don’t.
So, if you want to improve your business, even improve your relationships, do yourself a huge favour and do what you say you’re going to do …… or don’t say anything!
Thank you, Mr. Hesketh x