Professor Costas Markides is one of the leading business and strategy speakers in the world today. He is a professor of Professor of Strategy and Entrepreneurship and holds the Robert P. Bauman Chair of Strategic Leadership at the London Business School. Costas helps organisations learn how to innovate in challenging times.
Costas has authored or co-authored eight books on these topics including the best-selling book: All the Right Moves: A Guide to Crafting Breakthrough Strategy and the award-winning book: Fast Second: How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets.
A native of Cyprus, he received his BA (Distinction, 1983) and MA (1984) in Economics from Boston University, and his MBA (1985) and DBA (1990) from the Harvard Business School.
He serves on the Editorial Boards of several academic journals and is on the Board of Directors of the Strategic Management Society. He was a fellow at the World Economic Forum in Davos during 1999-2003 and in 2012-2013.
Repeatedly ranked among the world’s top 50 business thinkers by the Thinkers50, Professor Costas Markides is recognised as one of the world’s foremost experts on strategy and innovation. An internationally acclaimed teacher and conference speaker, Professor Markides has researched the topics of strategic innovation, business model innovation, diversification and international acquisitions.
His work explores how established companies could pursue radical or disruptive innovation and how they can compete with two business models in the same industry. He also examines how companies can create a culture of continuous innovation and the role that individual managers play in making a company more innovative.
In recent years, Professor Markides has increasingly turned his attention to social issues and studies how management ideas can be used to address social problems such as drug related crime, poverty and malnutrition. His forthcoming book Architects of Change explores how individuals could design innovative solutions to social problems in ways that make them easily scalable. He also examines how a decentralised change process could be used to scale up social innovations and diffuse them globally.
His presentations combine academic insights with real company examples to make their points and are always delivered with humour and high energy.
"If everybody in your organization is happy, that may be because you're failing to lead them." - Costas Markides
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