Roger Martin is one of the most respected business minds in the world today, a champion of innovation, cross-disciplinary study, and learning-by-doing. A highly regarded author and director of the Rotman School’s Martin Prosperity Institute, Martin is changing the face of business—and business education.
“Instead of focusing on what exceptional leaders do,” Roger Martin says, “we need to understand and emulate how they think.” And, if you study them closely, many of today’s exceptional leaders—from A.G. Lafley of Procter and Gamble to Meg Whitman of eBay—practice Roger Martin’s form of Integrative Thinking; a big picture approach which takes into account the fact that, at top levels of management, problems rarely fall neatly into segregated categories. He’s also an advocate of Design Thinking—a concept that balances analytical thought processes with intuitive thinking. With Martin’s expert guidance, these two schools of thought can be successfully learned and implemented.
In Roger Martin’s latest book, Creating Great Choices: A Leader’s Guide to Integrative Thinking, he examines Integrative Thinking. When it comes to our hardest choices, it can seem as though making trade-offs is inevitable. But what about those crucial times when accepting the obvious trade-off just isn’t good enough? What do we do when the choices in front of us don’t get us what we need? In those cases, rather than choosing the least worst option, we can use the models in front of us to create a new and superior answer. This is integrative thinking.
In his book, Getting Beyond Better: How Social Entrepreneurship Works, Roger Martin examines the role that social entrepreneurs play in driving societal transformation. He explores their propensity to target existing systems that are stable, yet unjust, and disrupt and transform them using novel ways of thinking. In Playing to Win, Roger Martin shows leaders in any type of organisation how to guide everyday actions with larger strategic goals—a proven method that has worked for some of today’s most celebrated brands and products. Fixing the Game takes lessons from the National Football League and applied them to a critical issue facing American capitalism: that increasing shareholder value is the ultimate job of any company. The Design of Business shows how leading companies such as Procter & Gamble, Cirque du Soleil, RIM, and others use design thinking to produce breakthrough innovations. And, The Opposable Mind, a Globe and Mail Top Ten Business Book, focuses on what leaders think, rather than what they do.
In 2017, Roger Martin was awarded Number One Thinker by Thinkers50 having previously won the Social Enterprise Award in 2015 and Thinkers50 Book Award in 2013. He has been consistently ranked by Thinkers50 since 2011.
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